Learn about market research

Conversion optimization

Conversion Optimization is the process of testing something to improve the conversion. This can be an advertisement or something else. By testing different types you will finally get a victor. The winner is the version that generated the highest results. This can result in a higher amount of impressions and revenue. CRO is an important element for every organization. There are many tools that can be used for CRO, one of them is Microsoft Clarity. zoekmachine adverteren amersfoort

Market analysis

Defining the target marketing is an important component of any market analysis. You first need to completely understand who your ideal client is, before you can reach out to the consumer with your products. Once you understand your target customer very well, it is time to find out how many people are actually interested in purchasing your product. The simplest way to do this is through a super simple keyword analysis. defining the target market

Growth hacking

Growth hacking is a term relatively new to the world of online marketing. Sean Ellis created the term and it has gone a long way since. The difference between growth hacking and traditional marketing is that a growth hacker looks at the full conversion journey. A growth marketer starts with identifying the goal of the enterprise and then hacks his way backwards to reach it.

Best practices for landing pages

Landing pages are an important part of any online marketing strategy. You need your website visitors to do a certain action on your website to get a good ROI. Therefore you need to optimize your landing pages for conversion. Taking a good look at the images on your webpage and testing it can have a major impact on your final results. Always test your landing pages!